Now Reading
Dentsu Gaming releases its 2022 gaming report – ‘For the Game’

Dentsu Gaming releases its 2022 gaming report – ‘For the Game’

Dentsu releases its gaming report for India, ‘For The Game.’ The report is a summary of the growth of esports and casual games in India. The report finds that covid-19 pandemic has acted as the biggest recruiter in the gaming pool. Around 45% of the Indian population started playing games during this period. Cheaper internet and one’s need to kill time and connect with people were the biggest drivers.

Key Highlights:

  1. There is a game for everyone. In varying degrees, gaming is consumed across age groups as there is some or the other game available on some or the other device. People can choose their own devices, genre, and platform. The choices are virtually unlimited.
  1. The COVID-19 Pandemic has acted as the biggest recruiter in the gaming pool. Around 45% of the Indian population started playing games during this period. Cheaper internet and one’s need to kill time and connect with people were the biggest drivers.
  1. Gaming-related content is on its way to be mainstream content. Gaming-related web series, merchandise, fashion, and music are all indicators of gaming culture making its way into the day-to-day lives of people.
  1. Gamers are not media isolated. They watch and follow a lot of content on TV as well as Online TV. They spend around 28 hours a week on the medium.
  1. Casual gamers make up the largest cohort in the gaming audience pool. They mostly prefer smartphones as their gaming device. They choose to play puzzles, trivia, 3match, and especially board games like ludo, scrabble, UNO, etc. They are not into spending a lot of money on gaming but are prone to In-App micro transactions to progress their game.
  1. E-sports in India has evolved as a new form of entertainment. The scope for brands to associate with E-sports is massive and the receptivity from the gaming community is also high. Gamers understand that brands & sponsors are vital for the E-sport industry to go big.
  1. AR/VR (Augmented Reality/Virtual Reality) in India is still at a nascent stage. The challenge in the market is due to high cost and lack of exposure & experience. Contrary to smartphone apps made in India, the apps and technology that employ AR&VR are also underdeveloped.
  1. The rapid rise of gaming in India has also affected the Education and Learning industry. A lot of education and coaching centers have now incorporated animation, game development, coding, etc. in their curriculum and offerings. Even the apps and education formats are gamified to engage the students and assist them in learning.
  1. Gamers are passionate about gaming-related stuff but are also quite interested in fashion, fitness, and food.
  1. Gaming as a habit is an expensive hobby. On average, a hardcore gamer spends Rs. 6500~ (~approx) on accessories and peripherals to enhance the gaming experience.

Anita Kotwani, Chief Executive Officer, Carat India & Lead, Dentsu Gaming, “Gaming’s growing cultural impact, combined with the promise of the metaverse, has generated endless opportunities for advertisers. With the meteoric expansion of e-sports and streaming platforms, gaming has shifted from solitary play to spectator sport. Gaming platforms are now the main avenue for social connections and self-expression. One cannot follow the cookie-cutter approach anymore given the fluidity & dynamism of the industry. Dentsu Gaming offers the minds and tools necessary to create and develop strategies that are relevant to the culture, promote it and graduate the brand to be a cultural icon itself. Dentsu Gaming was created to deliver the tremendous expansion of gaming needs to our clients through creative partnerships, products, and solutions. We bring together enthusiastic, diversified expertise to help brands add incremental value through mutually beneficial relationships with game publishers and partners. Dentsu has access to in-depth gamer audience information via priority data and analytics. Our CCS (Consumer Connection Systems) data platform has been boosted by data fusions of unique bespoke gaming surveys as well as the GWI (Global Web Index) Gaming survey, providing us with advanced gaming audience data from across 24 markets.”

Read Also : MOGO ESPORTS SIGNS 6 PLAYERS FROM MUMBAI UNIVERSITIES AT RECORD SALARIES IN THE UNIVERSITY SECTOR

Disclaimer: Information mentioned here has not been verified or endorsed by The Gaming Reporter and is in accordance with the press release shared by the company or their appointed representatives.

View Comments (113)
  • I have been exploring for a little bit for any high-quality articles or weblog posts in this kind of house . Exploring in Yahoo I ultimately stumbled upon this web site. Studying this info So i¦m satisfied to show that I have a very good uncanny feeling I found out just what I needed. I so much unquestionably will make sure to do not fail to remember this website and give it a look on a relentless basis.

  • Thank you for sharing superb informations. Your site is very cool. I’m impressed by the details that you’ve on this blog. It reveals how nicely you understand this subject. Bookmarked this website page, will come back for extra articles. You, my pal, ROCK! I found simply the information I already searched all over the place and just couldn’t come across. What a perfect website.

  • Youre so cool! I dont suppose Ive read anything like this before. So good to seek out any individual with some authentic thoughts on this subject. realy thank you for starting this up. this web site is one thing that’s wanted on the net, someone with slightly originality. helpful job for bringing something new to the web!

  • This is really interesting, You’re a very skilled blogger. I’ve joined your feed and look forward to seeking more of your magnificent post. Also, I have shared your website in my social networks!

  • I have to show thanks to you for rescuing me from such a circumstance. Right after scouting through the the net and coming across views that were not beneficial, I believed my entire life was gone. Existing without the presence of approaches to the difficulties you’ve solved as a result of your main website is a critical case, as well as ones that might have negatively affected my career if I hadn’t discovered your blog. Your primary natural talent and kindness in dealing with a lot of stuff was priceless. I’m not sure what I would’ve done if I hadn’t come across such a step like this. I can also at this point look forward to my future. Thanks for your time very much for your specialized and results-oriented help. I won’t be reluctant to propose your web blog to anyone who requires recommendations on this issue.

  • I’ve recently started a web site, the information you offer on this site has helped me greatly. Thanks for all of your time & work. “A creative man is motivated by the desire to achieve, not by the desire to beat others.” by Ayn Rand.

  • I think this is one of the most vital information for me. And i’m glad reading your article. But should remark on some general things, The website style is ideal, the articles is really excellent : D. Good job, cheers

  • I love your blog.. very nice colors & theme. Did you create this website yourself or did you hire someone to do it for you? Plz answer back as I’m looking to design my own blog and would like to find out where u got this from. many thanks

  • F*ckin’ amazing things here. I’m very glad to see your post. Thanks a lot and i am looking forward to contact you. Will you kindly drop me a e-mail?

  • It is the best time to make some plans for the future and it is time to be happy. I’ve read this post and if I could I want to suggest you few interesting things or suggestions. Maybe you could write next articles referring to this article. I want to read even more things about it!

  • Hey there just wanted to give you a quick heads up. The text in your article seem to be running off the screen in Internet explorer. I’m not sure if this is a formatting issue or something to do with browser compatibility but I figured I’d post to let you know. The style and design look great though! Hope you get the issue fixed soon. Many thanks

  • F*ckin’ amazing things here. I’m very satisfied to peer your post. Thank you so much and i’m having a look ahead to touch you. Will you kindly drop me a mail?

  • Thank you, I’ve just been searching for info about this topic for ages and yours is the greatest I have discovered so far. But, what about the bottom line? Are you sure about the source?

  • Nice post. I learn something more challenging on different blogs everyday. It will always be stimulating to read content from other writers and practice a little something from their store. I’d prefer to use some with the content on my blog whether you don’t mind. Natually I’ll give you a link on your web blog. Thanks for sharing.

  • It’s really a nice and helpful piece of information. I am glad that you shared this helpful info with us. Please keep us up to date like this. Thank you for sharing.

  • Nice blog! Is your theme custom made or did you download it from somewhere?
    A theme like yours with a few simple adjustements would really
    make my blog stand out. Please let me know where you got your design. Many
    thanks

  • Hello! I could have sworn I’ve been to your blog before but after going through some
    of the articles I realized it’s new to me. Anyhow, I’m certainly delighted I stumbled upon it and I’ll be bookmarking it and
    checking back frequently!

  • Your mode of explaining all in this paragraph is genuinely good, every one be capable of
    without difficulty be aware of it, Thanks a lot.

  • “We all have the duty to create our talents and search for a
    balance in self-development”, but “not at the price of leaving young children in fulltime
    daycare”.

    my site :: webpage

  • That pushed employment among high-schoolers additional from pre-pandemic levels than for young adults,
    a reversal of a recent trend.

    Here is my webb site; webpage

  • My husband and i got quite thankful when Albert managed to do his web research from the precious recommendations he grabbed from your web pages. It’s not at all simplistic to just choose to be making a gift of procedures that many people could have been trying to sell. And we all figure out we’ve got the website owner to thank for this. The illustrations you made, the easy site menu, the friendships you help to create – it is mostly terrific, and it’s really aiding our son and the family do think that matter is thrilling, which is extremely important. Many thanks for everything!

  • Odds on important foreign on the web sports books are mentioned to be far superior
    to the ones offered on the state backed betting games in Korea.

    Also visit my web-site … read more

  • You could certainly see your enthusiasm in the work you write. The world hopes for more passionate writers like you who aren’t afraid to say how they believe. Always follow your heart.

  • Just a smiling visitor here to share the love (:, btw outstanding layout. “Justice is always violent to the party offending, for every man is innocent in his own eyes.” by Daniel Defoe.

  • great points altogether, you simply gained a new reader. What would you suggest about your post that you made some days ago? Any positive?

  • I think this web site contains some rattling great info for everyone. “I prefer the wicked rather than the foolish. The wicked sometimes rest.” by Alexandre Dumas.

  • I just couldn’t depart your website prior to suggesting that I really enjoyed the standard info a person provide for your visitors? Is going to be back often in order to check up on new posts

  • Hi there would you mind letting me know which hosting company you’re utilizing? I’ve loaded your blog in 3 different internet browsers and I must say this blog loads a lot quicker then most. Can you suggest a good internet hosting provider at a honest price? Kudos, I appreciate it!

  • I’ve been surfing online more than three hours today, yet I never found any interesting article like yours. It’s pretty worth enough for me. In my view, if all web owners and bloggers made good content as you did, the web will be much more useful than ever before.

  • Hi! This is kind of off topic but I need some advice from
    an established blog. Is it difficult to set up your own blog?
    I’m not very techincal but I can figure things out pretty fast.
    I’m thinking about setting up my own but I’m not sure where
    to start. Do you have any points or suggestions?
    Thanks

  • Hey there just wanted to give you a quick heads up.
    The text in your content seem to be running off the screen in Chrome.
    I’m not sure if this is a format issue or something to do with browser
    compatibility but I thought I’d post to let you know.
    The style and design look great though! Hope
    you get the problem resolved soon. Many thanks

  • Hi to all, the contents present at this web site are in fact amazing for people experience,
    well, keep up the good work fellows.

  • Heya this is kinda of off topic but I was wondering
    if blogs use WYSIWYG editors or if you have to manually code with HTML.
    I’m starting a blog soon but have no coding skills so I wanted to get guidance from
    someone with experience. Any help would be enormously appreciated!

  • Wonderful beat ! I would like to apprentice while
    you amend your site, how can i subscribe for a blog
    website? The account helped me a acceptable deal. I had been a
    little bit acquainted of this your broadcast offered bright clear
    idea

  • Incredible! This blog looks just like my old one!
    It’s on a completely different topic but it has pretty much the same layout and design. Wonderful choice of
    colors!

  • Hey there just wanted to give you a quick heads up. The text in your article seem
    to be running off the screen in Opera. I’m not sure if this is a format issue or something to do with web browser
    compatibility but I thought I’d post to let you know. The design look great though!
    Hope you get the issue resolved soon. Many thanks

  • Oh my goodness! Amazing article dude! Thanks, However I am experiencing difficulties with
    your RSS. I don’t understand why I cannot subscribe to it.
    Is there anyone else having the same RSS problems?

    Anyone who knows the solution can you kindly respond?
    Thanks!!

  • Hey there would you mind letting me know which webhost
    you’re working with? I’ve loaded your blog in 3 different web browsers and I must say this blog
    loads a lot quicker then most. Can you suggest a good hosting provider at a honest price?
    Cheers, I appreciate it!

  • Hello, i believe that i noticed you visited my web site thus i came to go back the want?.I’m trying to in finding things to improve my site!I guess its good enough
    to use some of your ideas!!

  • Hey there, I think your site might be having browser compatibility issues.

    When I look at your website in Firefox, it looks fine but when opening
    in Internet Explorer, it has some overlapping.
    I just wanted to give you a quick heads up! Other then that,
    amazing blog!

  • I like the valuable information you provide in your articles.
    I will bookmark your weblog and check again here frequently.
    I am quite sure I will learn plenty of new stuff
    right here! Best of luck for the next!

  • Good day! Do you know if they make any plugins to assist with SEO?
    I’m trying to get my blog to rank for some targeted keywords but I’m not seeing very good success.
    If you know of any please share. Kudos!

  • These are in fact impressive ideas in concerning blogging.
    You have touched some good things here. Any way keep up wrinting.

  • Write more, thats all I have to say. Literally,
    it seems as though you relied on the video to make your
    point. You obviously know what youre talking about,
    why throw away your intelligence on just posting videos to your weblog when you could be
    giving us something informative to read?

  • Hi, i believe that i saw you visited my blog so i came to return the desire?.I am
    trying to find things to enhance my site!I suppose its ok to make use of some of your
    ideas!!

  • Unquestionably consider that which you stated. Your favorite justification seemed to be on the web the
    easiest factor to keep in mind of. I say to you, I definitely get annoyed while folks
    consider worries that they just do not realize about.
    You managed to hit the nail upon the highest and also defined out the entire thing with no need side-effects , other people could take
    a signal. Will probably be back to get more. Thank you

  • Cool blog! Is your theme custom made or did you download it from somewhere?
    A theme like yours with a few simple adjustements would really make my blog stand out.
    Please let me know where you got your design. Many thanks

  • If you would like to improve your experience just keep visiting this web
    site and be updated with the most up-to-date gossip posted here.

  • I’m really loving the theme/design of your site. Do you ever run into any browser compatibility issues?
    A number of my blog audience have complained about my blog
    not working correctly in Explorer but looks great in Chrome.
    Do you have any recommendations to help fix this issue?

  • Hi there, i read your blog from time to time and i own a similar one
    and i was just wondering if you get a lot of spam remarks?
    If so how do you stop it, any plugin or anything you can recommend?
    I get so much lately it’s driving me crazy so any help is very much appreciated.

  • Its not my first time to go to see this website, i am browsing this site dailly and take
    fastidious information from here all the time.

  • Girll on girl nude massageBroncolitis in adultsDeanna and brfett farve swingersSex masturbation allow loveHaing picture real sexPorn slut forced sex with
    poppersHugge titrs bondageShe likes being pregnajt fetishDick’s sporting goods appletonBitch
    ghetto pussyDefloration losing virginitySlaszh bdsmSexul
    comment of the dayClean vagina photosVietnamese mcro bikiniCartoon porn lesbainsNudee swimming mgm grandBuyy extrdeme ssex toysPpv adult videosFaake salena gomez nudesCell phone tracker pornTeen sexuaality issuesCierra dark pleasuresCarr
    park sexx inn ukFrree online crying pain porn moviesPaam anderson analAdul massage
    port townsend waKingdom hearts sorfa hentaiXxx amputee womenFemale penetration off malesGayy homemade videos freeBlindfold sex toyGrohp sexx mikssouri https://bit.ly/34HOTDg Lesbian tango tourLesbians squirting
    bukkakeInsian summer lngerie lbi https://bit.ly/2OMZSXV Shkrt sskirts legs heels analAsian black
    coc suckNudee males inn hollywod movies https://bit.ly/3zeWB6L Latina fat booty prn videosNaked psach wifeDr susan love breasst cancer project https://bit.ly/3ijhC9Z Teaser porn15th aave aadult melrose park ilAdult website reviews free https://bit.ly/3yTyLN4 Free dripping assRacconti porno eroticiOohlala
    enter escort https://tinyurl.com/2plxtlfv Medicxal pictures off enlarged clitorisSusan burns tennessee princpal sexual harassmentFemale celebrities showing
    thedir pussy https://bit.ly/3vnLhD3 Nude men having sexSatah jessica parker iin tthe nudeCivil rights samme sex
    marriage https://bit.ly/3Gd80Gr Teeen depressiomFree
    gay sexy menPostt your amateur pics https://cutt.ly/vUodJdU Teeen vidsdCrystalessence chubbyNudee fantasy vid ffree https://bit.ly/3InRVzoo Driveds treaining forr teensCheri magazine tyller waqshington teenErotiuc eight page biblle https://tinyurl.com/yju7o2nb Sex lies money
    lyricsVouyer drunk sexVanessaa hudgns nude hairy https://bit.ly/3r48zw7 Mature erotic
    womnen tubesLarge veins in penisMiniskirt upskirt fikm https://bit.ly/2S3SQ2Z Big hot fucking titsHigh quality pert bottomAnimme male teen https://bit.ly/3pYC2aj French door bottom mount
    refrigerator freezersMardi grs boob flashersPafic nudist https://bit.ly/3lESqM5 Celebritie seex moviesDeboraah annn gaetano nudeBackyard puhssy https://bit.ly/3qN3KqF Amateur ffree libk porn sitee webTeen web
    picActress filipina movie xxxx https://tinyurl.com/y7h5fhmy Potter
    dickYoung biig cock free picsMarriagve off tthe virgin mary https://bit.ly/3gFs3Ce Alyson hannigan cumshotMaark lebeau pornBrazilia pussy https://bit.ly/3lRDzhr Where can i find breast stimulatorsTiny asian women pussy dpSexy french blog
    https://bit.ly/3xJ0Kzd Amateur hovme videosVintage background picBig women nude on the
    beasch https://bit.ly/3fYscBJ Micheloe smith nudeSexy
    mixxed breed american indiansLeatther lingerie liss https://bit.ly/2NgQI5v Nonporn interracial sex tubeWipeoutt pskirt contestantsHeavy mature tit https://bit.ly/34RSpv4 Local porn siteRecipe
    baked parmesian breaded chicken stripsNaked yoga claasses
    orlando https://cutt.ly/0Ubna89 Hq teen modelBloog gaay
    malaysiaTypeds of vulva https://cutt.ly/rCDROsV Croix island
    reaktor st virginSeksy teensTeens fuck blacks tgp https://tinyurl.com/y8h6h6p5 Erotic
    sibian storiesHow too bikini wax videoBest wway to stimulate a blowjob https://bit.ly/3cDeuB7 Alex gay
    teen studios picsHuxtler mower forumEat ccum pies https://bit.ly/3cl9px9 Hott legs nyloin pornSlut
    wives double pusst penetrationHyundai elantra radiatokr foam strip https://tinyurl.com/yja5zpx7 Frree video clips haory ebonmy assMonstyer assholesPig pen strip club https://bit.ly/3obFgWi List erotic fajfic featuring peter duelFree adut amateeur
    postBigg tits roundasses presents https://bit.ly/3Jtp3Xf Maria of wwe
    sex videoToys and amateursUk teen auditions
    https://bit.ly/3xi5mek Silver haired gay menNude ggay male muscle picsFrree daad daufhter ssex galleries https://bit.ly/3cJlPQz Brena teen seex
    movsWorking inn strip clubsVirgin music australia https://bit.ly/3cjOJGQ Gaay vvideo
    without sign upPis sexXxx pic pst tgp https://bit.ly/34vMU52 1996 fird ezcort electricalAsiazn tor operators
    inn ukSeex parties in cotton planmt arkansas https://bit.ly/3AJxJEF Elvirra
    real boobsSexual strfeet encounters on videoWatch the kardashian sex tape
    https://bit.ly/2Ff1zc2 Craazy duumper girl fucking sleeping
    guySex surrogate trainingSexy asian aving sex https://cutt.ly/wUly3ZO Blogg sexe pornoVa and strip and clubsDevon nuce pornsar https://bit.ly/3DqL0SB Pornography xxxAmateur orall
    galleriesMaxx adult bbe https://bit.ly/3jMKZzj Extreme
    slut vidsChubby ffat hoorny plumperExtrreme hardcore ttube sites https://bit.ly/32WhBmB Abnoirmal breast cellHalle berry at nude picsShooting loads on pussy https://cutt.ly/KUTn7xL Pikeville nc nude photosJanne mansfied ude pictureAdult phots women https://cutt.ly/IUOikYl Facials
    macon gaAverage number of exual partners by ageVintaage sorredli https://bit.ly/2STKhYr Granmy hanging tits picturesHot guy fucks secretaryDoes wearing a bra to bed stunt breast growth https://tinyurl.com/2dvdvctd Gay
    pride animationDoug jay amwteur straight guysPenius
    wont grow https://bit.ly/3wIPEc6 Errotic
    thermometersPhotos oof princess ledia bikiniHott named gil catfight https://tinyurl.com/ya3dhrfv Swinger club in orange countySalt in ssex
    videoKanye penis https://cutt.ly/oUFHLyR Bottom lime charters alaskaAdult nerfBlue dragon sexx pictures
    https://bit.ly/3gQz9VJ Loos angeles fetis escortSunrise adams bdsmHighway
    sex ideos https://bit.ly/3dbHzVl Mature outt caols sydneyBbw tall womanDildos being usedd on men picsRon jeremy
    peis enlargement money back guaranteeDita von teese dildoPisss babeAduult on premise
    texas clubsEscort free information toledoXxx thick picsCassandra fhmm mofel nude
    pontiThuimbs blys suhking ckcks thumbsDezth of timothy bottomsBbww tits tubesGirl
    wrestlng mobile iphone thumbsAre youu happy with your breast implantsSong
    for cunnilingusBoob ass pussyBatman robin dick ffan fictionFull freebest mjlf porn tubeSexy fuun powered by phpbbZovirax oral rinse adult intraoral herpesThe amateur viewBooob grils sexyJapanese girl drunk pissAmorou professor cherry hwntai cgCabo adult resortsPenny flame buusty loads 2John cena stripsChat rooms
    for young ggay menGaay strip gamesChubbyy gangbang freeLegal nudesPattet breastPenis
    against herFakee aquarium bottomSexy buisness cardsMeduum lengfh hairstyles teensAnal ringtossSexx fansiteMoom look att my dickErotc jokje sexyChristian dior mini hardcore handbagFuck
    sex girlVintage gold ringsScotts teensAlexis sohic eroticaChubby asian picturesFrree
    nuyde oilped womanAnal lesbian streamingWatch
    trina sex tape

  • You’re so cool! I don’t suppose I’ve read anything such as this before. It is so nice to seek out somebody by incorporating original thoughts on this subject. Really, we appreciate you starting this up. This excellent website is one area that requires a person with a bit of originality. wurinet2.com

  • Good website! I truly love how it is easy on my eyes and the data are well written. I am wondering how I could be notified whenever a new post has been made. I have subscribed to your feed which must do the trick! Have a nice day!

  • Excellent read, I just passed this onto a colleague who was doing a little research on that. And he just bought me lunch since I found it for him smile So let me rephrase that: Thank you for lunch!

Leave a Reply

Your email address will not be published.

© 2021 Hemito Media Pvt Ltd.
All Rights Reserved.
Scroll To Top