Triller partners with Irony Esports, GamerzArena; joins Free Fire Christmas League as the live entertainment partner
The AI-powered global platform, Triller announces its partnership with Irony Esports, a community-first esports platform and GamerzArena, an esports tournament platform. The partnership comes forth as Triller joins the Free Fire Christmas League as the live entertainment partner. The mobile esports tournament that began on 28th December has 1096 teams competing for cash prizes worth INR 1 lakh.
Free Fire is also one of the highly-rated mobile games on the Play Store and the most-watched mobile esports title in India on YouTube LIVE. The Free Fire Christmas League will be live-streamed on Youtube, and Triller TV. The live broadcast of the tournament will also be featuring performances by famous Triller artists and creators.
The Free Fire Christmas League will take place in four phases commencing on 28th December. In the first phase i.e. open qualifiers, 1000 teams will compete in four eliminating rounds and the top four teams will qualify for the grand finals. In the second and third phases i.e. esports invitational phase and YouTubers invitation phase, 48 teams each will compete in two eliminating rounds. The top four teams from each phase again will qualify for the grand finals that will be held on 10th-12th January 2022.
Talking about the partnership, Rohan Tyagi, VP Strategy and Operations, Triller India shares, “We are thrilled to be associated with Free Fire for this exciting league this holiday season. Esports has shown tremendous potential and gained a massive following both in India and on a global level. Our partnership with Irony Esports and GamerzArena strengthens our vision of providing a global platform to creators in the online gaming space to reach their prime mobile-first target audiences in Southeast Asian countries, especially, India.”
Tushaar Garg, Founder & CEO, Irony Esports says, “Our partnership with Triller starts a new chapter for esports entertainment experiences in India. The Free Fire Christmas Leagues provides Triller with an opportunity to collaborate with everyday gamers, esports athletes, and gaming influencers to create new content to reach a large, segmented, highly engaged but notoriously hard to reach gen z audience.”
“We are extremely excited to have such a tremendous partner in Triller. Together in this partnership, we are providing an amazing opportunity for amateurs to get involved in esports at a very large and competitive level. This is the tip of the iceberg and we are certain that Triller will help grow the esports space in India, massively.” shares Brian Wilneff, CEO, Alpha Esports Tech Inc., GamerzArena.
Read Also : GARENA UNVEILS 2022 ESPORTS ROADMAP FOR FREE FIRE IN INDIA
Disclaimer: Information mentioned here has not been verified or endorsed by The Gaming Reporter and is in accordance with the press release shared by the company or their appointed representatives.
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